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  These days, actually from many days, perhaps years, we keep hearing about SEO. Is your content optimised for the search engine? Are you posting on Instagram with the right hashtags, the right keywords? Are you initiating and executing off-page SEO activities? As alien as it sounds, be assured that it is, in fact, alien. You’ll need a strategic advertising agency, most likely one that is based out of Gujarat’s Ahmedabad, to help you out when it comes to you being in the spotlight. SEO services in Ahmedabad are offered by many, many agencies but it’s better to do research when you’re surrounded by options. Before that, however, make sure you know what exactly comprises of SEO services: Keyword Research If nobody’s looking for what you’re writing about, you aren’t going to get traffic. Keyword research is one of the most crucial aspects of SEO. It is exactly what it sounds like. An agency creates a list of the keywords through which people search for your category. For example,...

When you think of literally anything, packaging design is what pops up in your head. And if not the packaging, website design for sure. We, of course, mean materialistically. It’s crucial to have packaging, the first reason being safety of the product. But why must you hire a digital agency based out of Ahmedabad? Simple, the city is competitive and we all know Gujarat’s market is as wide as it gets. When it comes to design, two are crucial - website and packaging. The former is how your consumers see you in the digital world while the latter is how the consumers see you in the outside world. Both are equally important. Let’s look into why a good design is important: It’s All In The Appeal Design, be it website or packaging, must be fresh-faced, and relevant for years to come. The problem with trends is that it’s short-lived. Design can make or break your user experience, and it’s the visual appeal that attracts the consumers. When it comes to the digital world, there are 5 things to ...

  Apple Besan, one of the leading brands in the besan industry, has launched a new campaign ‘Khushiyon ka Swad’. The campaign focuses on the brand’s primary offering, besan, and highlights how high-quality ingredients give you the taste of happiness. Creatively conceptualised and brought to life by the Ahmedabad-based advertising and branding agency Hetarsh Creative Force (HCF), this campaign delights consumers with the release of its television commercial “ Mere Jaisa Bhajiya .” "Mere Jaisa Bhajiya" TVC for "Khushiyon ka Swad" Campaign The "Mere Jaisa Bhajiya" TVC captures the essence of joy and how beautifully simple moments can be created through great dishes. The ad follows the narrative of besan - the journey from the start to the end that eventually gives ‘Khushiyon ka Swad.’ It highlights moments of togetherness through the medium of bhajiyas, and carefully captures the emotions that go into the process. The TVC leaves the audience with a sense of ...

  In the fast evolving market that is Ahmedabad, growing a business is exciting and challenging. You must have an edge, and what better way of gaining that than through a marketing and branding agency. On-boarding a marketing agency in Ahmedabad will help you take advantage of local intricacies - what works best and when. That’s how you will be able to navigate through the waters of the digital space.  Firstly, a marketing agency does a deep dive into research and notes down valuable insights about your target audience and competitors. With that in mind, it reaches out to create customised, personalised strategies for your brand that’s bound to lead towards growth. Some of the services that a marketing agency provides are: Search Engine Optimization (SEO) techniques Brand strategy and positioning Packaging design Creative campaigns (short-form and long-form) A marketing agency which is also a branding agency is even better: you can leverage multiple services at one place. Fur...